The Diffusion Group studies the quantum consumer and the future of TV and video, with an eye toward a 3-5 year time horizon.
In this emerging system, multi-screen access, while important, is but one variable within a much larger set that also includes content, conduits, and consumption models. Collectively, these elements comprise the foundation of a complex ecosystem that, in theory, can provide universal access as well as a highly personalized and optimized end-user experience. These are the topics we study, all with an eye toward predicting key industry shifts and evolving usage models during the next five years.
In these rapidly evolving markets, keeping pace with change is difficult enough, much less attempting to predict the nature of change years before it manifests. As TDG Members will testify, this is precisely what we do: combine a deep awareness of the present with an uncanny eye for what’s next.
For ten years, TDG’s insights have for proven beneficial to the world’s top technology providers, the largest Hollywood studios, top incumbent TV operators, and an array of cutting-edge broadband video enablers.
Perhaps it is time to learn more about how TDG can help your company best manage these evolving opportunities and challenges.