Press Releases

June 2006 - Posts

• Consumers Would Prefer Local Telco for Triple-Play Services

  While cable companies remain the favored provider of stand-alone PayTV services, telephone companies top the list when it comes to a triple-play package of PayTV, telephone, and high-speed Internet service. According to Receptivity to TelcoTV among PayTV Subscribers - Primary Research and Analysis, a new report from The Diffusion Group, 33% of US PayTV subscribers would prefer to receive triple-play services from their local telephone company, compared to 29% who favor the cable company, and 30% than have no preference at all. "There are sufficient numbers of ambivalent or dissatisfied cable and DBS subscribers that a competitive telco triple-play offering even slight cost advantages could be disruptive ... Posted Jun 13 2006, 08:53 PM by The Diffusion Group

• Global IPTV Households to Near 34 Million by 2010

  Global IPTV subscriptions are expected to jump from two million to 34 million between 2005 and 2010, reflecting a compound annual growth rate (CAGR) of 60%. According to The Diffusion Group's latest report, IPTV Update 2006 - The Future of IP Media, North America will experience the most rapid rate of growth during this time period with a CAGR of 78%, followed by Europe, the Middle East, and Africa (EMEA) with a CAGR of 61% and Asia/Pacific with a CAGR of 41%.... Posted Jun 11 2006, 08:56 PM by The Diffusion Group

• TelcoTV Could Capture Significant Market Share Given Appropriate Positioning

  New TelcoTV services could take as much as 25% of PayTV subscribers in markets in which such services are introduced, just in the first few years. According to Receptivity to TelcoTV among PayTV Subscribers - Primary Research and Analysis, a new report from The Diffusion Group, there are a sufficient number of ambivalent or dissatisfied cable and DBS subscribers that a competitive offering with even slight cost advantages could be disruptive to the market balance.... Posted Jun 06 2006, 09:16 PM by The Diffusion Group