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Interactive TV - Its Real Value to MSOs

December 14, 2006 Interactive TV (iTV), despite its storied past, is back in the news again and in a very big way. Time Warner Cable's recent deal with BIAP systems is just the latest in a string of noteworthy developments. More

Posted to TDG Opinions by Wendy Stockard on 12-14-2006
Filed under: Filed under: platforms, advertising, interactive media, engagement, Time Warner Cable, Interactive TV, Michael Fisher, iTV, MSOs

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