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As those of you who have read my writings or heard me speak will attest, I have long maligned the PayTV industry for their failure to provide useful EPGs on their set-top boxes. Setting aside the issue of customer satisfaction for a moment, this continued reluctance to improve their EPGs is having a negative impact on the bottom line of every PayTV operator. As viewers struggle through the layers and layers of menus in VOD systems and the 500 channels of TV content using the ancient grid guide, they become less and less likely to purchase PPV or on-demand movies and events. Frankly, it's more convenient to order a movie from NetFlix and wait a day than it is to use today's EPGs to navigate TV content!...
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