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• Turner Networks' Cartoon Network and Adult Swim Quietly Launch TVE Authenticated Video Services

  In early August, Turner Networks quietly launched authenticated TV Everywhere-style video services on the website for Adult Swim (Cartoon Network's late night block of programming aimed at 18-34s). The service is called Adult Swim Gold. It was indeed a quiet launch, with no press releases and no trade press (at least that I can find). I'm pegging the launch date as August 2nd based on posts from a fan site and in the Adult Swim fan forums. This is I believe the first launch of authenticated on-demand programming by an advertising supported TV network where the playout occurs on the network's own website, as opposed to the site of a MVPD such as Comcast's Xfinity.com. (Fox Networks launch of a similar model occurred August 15.) Cartoon Network also has launched an authenticated full-episode viewer, but despite some serious Googling I can't establish when it launched. So what’s going on with all these announcements? ... Posted Sep 08 2011, 06:15 PM by Bill Niemeyer with | with no comments Filed under: online video, TV Everywhere, Bill Niemeyer, OTT Monitor, Tuner Networks, Cartoon Network, Adult Swim Gold

• Google, Verizon and the Netflix Business Model

  Three independent but related announcements on Monday reveal the power of the Internet to reinvent distribution. They also highlight the importance of net neutrality in maintaining the delicate balance that currently sustains the business models of some of the biggest online players. Google and Verizon talked about their plan for Net Neutrality, Netflix continued to shore up its streaming catalog and AT&T announced U-verse TV-Everywhere content to the mobile phone. All three announcements are interesting in themselves. But taken together they illustrate how even minor changes to the status quo could destroy the most robust of online business models.... Posted Aug 11 2010, 10:43 AM by Colin Dixon with | with 4 comment(s) Filed under: AT&T, Colin Dixon, Netflix, TV Everywhere, Google, Net Neutrality, FIOS, U-verse, Verizon

• DigitalMedia Conference and Audience Poll Shocker!

  Kelly Day, EVP & GM, Digital Media at Discovery, gave the keynote this morning and gave a fascinating insight into the role of brand in the online world. She told the story of how Discovery purchased HowStuffWorks.com. HowStuffWorks had a robust section devoted to recipes which Discovery repurposed under the TLC brand. They brought in video featuring Buddy Valastro as “The Sauce Boss”, and Hunts as the sponsor for the site. Within a month the company saw 42% increase in uniques growing to 100% within 3 months. Search referrals went up 34% and engagement rocketed 100%. ... Posted Jun 25 2010, 06:13 PM by The Diffusion Group with | with no comments Filed under: Internet video, Colin Dixon, Netflix, discovery, TV Everywhere, Google TV, three screen, OnDemand

• thePlatform Wants to Socialize Video

  One of the things mainstream media produces have been slow to do is embrace social media. In particular, content providers have been shy about allowing their online viewers to share clips of favorite videos with friends through social sites like Facebook and MySpace. thePlatform aims to change that today with the announcement of their new social media player at the TV of Tomorrow Show 2010 in San Francisco.... Posted Mar 02 2010, 11:15 PM by Colin Dixon with | with no comments Filed under: Colin Dixon, Social Media, TV of Tomorrow, TV Everywhere, clip sharing, thePlatform

• Can Apple Actually Take on Cable?

  With the recent $100 price cut for Apple TV, the rumor mill has once again kicked into high gear concerning Apple’s plans for the box. This price cut indicates that Apple is looking to clear inventory and make room for a new box ready for the 2009 holiday season. But, after the failure of the first Apple TV, Apple has much to do to give a new version a better chance of success.... Posted Sep 16 2009, 12:03 PM by Colin Dixon with | with 4 comment(s) Filed under: OTT, Apple TV, Colin Dixon, subscription video service, Internet TV, TV Everywhere