Summary
This report provides an in-depth market review of how web browsers are used in nontraditional browsing devices. It examines browser products targeted at the CE marketplace and focuses on browsing from the following devices: Smart TVs, Blu-ray Disc Players, Game Consoles and Portable Gaming Systems. The report also provides new survey data that reveals how people are using browsers at the television and details some of the inherent limitations in browsing from devices not explicitly designed for the task.
Table of Contents
Key Findings
1.0 Introduction
2.0 Devices Covered in this Report
2.1 TVs
2.2 Blu-ray Disc Players
2.3 Game Consoles
2.4 Portable Gaming Systems
3.0 Methodology
4.0 CE Browser Products
4.1 Access NetFront
4.2 Opera
4.3 Open TV Spyglass
4.4 Webkit and Proprietary Browsers
5.0 Browser Market Share
5.1 Game Consoles
5.1.1 Sony PlayStation 3
5.1.2 Microsoft Xbox 360
5.1.3 Nintendo Wii
5.2 Portable Gaming Systems
5.2.1 Sony PlayStation Portable
5.2.2 Nintendo DS
5.2.3 Nintendo DSi
5.2.4 Nintendo DSi XL
5.2.5 Nintendo 3DS
5.3 Blu-ray Disc Players
5.4 Smart (Connected) TVs
5.4.1 Samsung
5.4.2 LG Electronics
5.4.3 Sony
5.4.4 Sharp
5.4.5 Panasonic
5.4.6 acTVila
5.4.7 TV Browser Market Share
5.5 Overall Worldwide Market Leader
6.0 The Consumer View
6.1 Method
6.2 Browsing with a Smart TV
6.3 Browsing with a TV Device
6.4 Usage amongst Devices
6.5 TV Browsing Tasks
6.6 Importance of TV Browsing
7.0 Barriers to CE Browsing
7.1 On-screen Keyboards are Cumbersome
7.2 Sites designed for 2-ft not 10-ft Experience
7.3 Slow Performance
7.4 Keeping up with Web Protocols
8.0 Conclusion
9.0 Appendix - Browser Specifications
9.1 Samsung Maple browser
9.2 Access NetFront
9.3 Opera
9.4 OpenTV Spyglass Browser
List of Exhibits
Exhibit 1 - An Example of the Japanese acTVila Internet TV Interface
Exhibit 2 - Summary of Browser Deployments in Game Consoles and Portable Game Systems
Exhibit 3 - Smart TV Ad in Copenhagen Denmark June 2011
Exhibit 4 - Q1‘11 Worldwide Flat-Panel TV Brand Rankings by Revenue Share
Exhibit 5 - acTVila Timeline
Exhibit 6 - Share of the acTVila TV Market by Manufacturer
Exhibit 7 - Smart TV Browser Penetration by Vendor
Exhibit 8 - Worldwide Connected TV Sales with a Browser in the First Half 2011, by Manufacturer
Exhibit 9 - Worldwide Browser Penetration Amongst Smart TVs, Blu-ray Players, Game Consoles and Portable Consoles by Vendor
Exhibit 10 – Adult Broadband User usage of Open Browsers in Smart TVs
Exhibit 11 – Devices Used by Adult Broadband Users to Browse the Internet on TV
Exhibit 12 – Frequency of browser usage amongst TV Devices
Exhibit 13 - Popularity of TV Web Browsing Tasks
Exhibit 14 – Importance of an Open Browser to Connected Smart TV Users
Exhibit 15 - A Samsung Mobile Phone Can be used to Control a Samsung Smart TV
Exhibit 16 - LG's Magic Motion Remote
Exhibit 17 - Module Diagram of NetFront Browser DTV Profiles
Exhibit 18 - Opera CSS3 General
Exhibit 19 - Opera CSS3 Backgrounds and Borders
Exhibit 20 - Opera CSS3 Transitions
Exhibit 21 - Opera CCS3 2D Transforms Module
Exhibit 22 - Opera CSS3 Color Module
Exhibit 23 - HTML5
Exhibit 24 - Web Storage
Exhibit 25 - Graphics
Exhibit 26 – Opera Miscellaneous